TAWNY Blog

Stay up to date with what we're up to

Eurovision Song Contest 2022 - Emote your candidate

Feb 25, 2022 9:45:35 AM
Vote by watching! What the TAWNY technology delivers as insights to the German preselection for the ESC 2022      

Use TAWNY LIVE to add value to your events in times of the pandemic

Jan 26, 2022 11:23:26 AM
TAWNY offers young scientists a stage to share their research using our technology. Enjoy the read by Sophie Schumann from TU Chemnitz who applied TAWNY LIVE in the field of online events.  

Interesting emotional insights from sport advertising

Jan 13, 2022 4:06:27 PM
The dos and don'ts when planning a sports ad campaign  

Merry Emotional Christmas

Dec 22, 2021 10:51:15 AM
It's that time of the year again *

Audio Boom

Dec 9, 2021 8:30:00 AM
Testing Radio Advertisements - What TAWNY´s Emotion AI reveals about it 

Billboard testing with EROC

Nov 18, 2021 4:15:00 PM
Emotional Reactions on Creatives is LIVE

The Impact of Ad Breaks

Nov 12, 2021 3:15:00 AM
TAWNY and HMKW* join forces for new pilot study.

Einblicke in die Emotionale Wirkung der deutschen Parteiwerbespots - Bundestagswahlen 2021

Sep 25, 2021 9:20:38 PM
Emotionale Einblicke!

Newcomer in Market Research 2021

Aug 26, 2021 6:03:00 PM
 

Should emotions be considered for a better placement of ads?

Apr 7, 2021 2:03:00 PM
The importance of emotions for the placement of ads to enhance the customer experience  

ELECTION TIME

Nov 1, 2020 3:10:00 PM
Interesting Emotion Insights from the Presidential Debate

Scientific Research

Feb 24, 2020 3:30:00 PM
Nudging for the good – TAWNY in a scientific research setting. Application from a research perspective: What was only once a domain reserved for humans will in the future also be used by machines:...