June 29, 2022

We are beyond proud to announce that TAWNY is the winner of this year's German Market Research Award 2022 – innovation category.

Every year, the BVM nominates aspiring companies and innovative services that are important to and for the progress of the market research industry and its clients. This year, TAWNY was invited to the grand finale as one of the three finalists next to DJV Insights, the Institute of Living and Environment and the IFAK Institute.

All nominees presented their competition entry as part of the BVM congress program on June, 20.

Finally, our presentation, "The TAWNY Emotion Analytics Platform: How AI Helps Market Researchers Read Human Emotions," secured our win, highlighting the platform's unique blend of technology, tools, and analysis methods in affective computing.

We're honored for the recognition, especially for our impact on market research efficiency and effectiveness, and extend heartfelt thanks to the jury, Professor Andrea Gröppel-Klein, and our dedicated team at TAWNY.

© Photo Credits: Christian Augustin (BVM) | Dr. Marco Maier (CTO, TAWNY, left) and Univ.-Prof. Dr. Andrea Gröppel-Klein (Head of the Jury)